Cover Story: Genetiporc gears up its Humane Pork program for the European market

Though the premium for Humane Pork has narrowed, and the company has a challenge in developing markets for processed products, hams, bacon and sausage, it predicts a bright future for this niche market and already has 160 Ontario producers signed up

by DON STONEMAN

Genetics provider Genetiporc and sister company Les Viandes duBreton Inc., headquartered in St-Bernard, Que., are poised for a foray into European Union markets and want to bring Ontario producers along.

Better Pork - August 2009