Branding comes to agriculture Tuesday, August 5, 2014 Taking a page from Silicon Valley, the major players in central Iowa's agriculture and bioscience fields have branded the region between Des Moines and Ames. Agriculture.com reports that, after three years of market research, they have settled on a name: the Cultivation Corridor. The brand celebrates the healthy agricultural industry in the region, the ag and bioscience research done at Iowa State University, and the companies such as DuPont Pioneer and John Deere that are active there. "Place branding" is a new umbrella term for the branding of a city or region to make it stand out from the competition in the fight for tourist dollars or business investments. Leamington is (or was) the "Tomato Capital of Canada." Maybe London could be the "Milk Mecca," Niagara could be the "Fruit Chute" and Simcoe could be "Tobacco Town." Suggestions welcome. BF High prices and continued market strength augur well for the cattle industry Should climate change deniers be found liable?
Ag community wanted for cover crop survey Saturday, January 17, 2026 Researchers from Manitoba and Ontario are looking for members of ag communities from Alberta to Ontario to participate in a questionnaire about cover crops. The confidential survey is open to any farm type and size whether the operation has ever grown cover crops. “We don’t just want... Read this article online
Canada Negotiates Tariff Reductions on Canola Seed by China Friday, January 16, 2026 Mark Carneyhas concluded hisvisittoBeijing for high-level meetings with Chinese leaders, includingXi Jinping. The visit marked the first trip to China by a Canadian prime minister since 2017 and resulted in a joint statement outlining a new strategic partnership between the two... Read this article online
Bushel Plus rebrands to BranValt for global harvest-tech growth Thursday, January 15, 2026 Bushel Plus Ltd., a well‑known name in harvest optimization tools and training, is preparing for a major brand transformation as it shifts to a new global identity: BranValt. The company recently announced that the transition will officially take effect in July 2026, marking a... Read this article online
Loveland launches AQUA FORCE to boost water efficiency in pivot-irrigated fields Tuesday, January 13, 2026 Loveland Products, Inc. has introduced AQUA FORCE, a new water‑use‑efficiency product built specifically for center pivot irrigation systems and designed to help farmers get more value from every inch of applied water. Unlike traditional surfactants or wetting agents, is formulated to move water... Read this article online
New program supports Canadian farmers with succession planning Tuesday, January 13, 2026 A new program is available to help Canadian farm families on their succession plan journeys. Groundworks is a collaborative effort between the Canadian Centre for Agricultural Wellbeing, AgriRisk Managers, and Loft32, along with support from AAFC. The program supports farmers with... Read this article online