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Better Farming Ontario Featured Articles

Better Farming Ontario magazine is published 11 times per year. After each edition is published, we share featured articles online.


Chicken wing profits linked to Super Bowl

Friday, May 6, 2011

The spectre of a long-term lockout of National Football League players sparked fears that chicken wing suppliers' profits would fly away.

Chicken wing sales surge at sports bars and other locations in the fall and winter during the NFL season, with wholesale prices increasing steadily during the January run up to the Super Bowl, unarguably the greatest sporting event in North America.

Stock market analysts are taking notice of the potential losses for Sanderson Farms, the largest supplier of wings and breast tenders to U.S. food service companies and casual dining restaurants. Analysts also note that 10 per cent of sales in the 750-store Buffalo Wild Wings restaurant chain, based in Minnesota, are linked to NFL games. The loss of an entire season could cost the restaurant $15 million in sales.

Reports indicate that the wholesale price of wings in the United States has dropped to 95 cents a pound in early 2011 from $1.74 a year before. BF

Current Issue

January 2026

Better Farming Magazine

Farms.com Breaking News

Swine Health Ontario confirms first PED case of 2026

Tuesday, January 6, 2026

Ontario has its first case of porcine epidemic diarrhea (PED) in 2026. A finisher barn in Perth County is dealing with the disease as of Jan. 2, Swine Health Ontario says. In total, Ontario has 23 active instances of PED dating back to January 2025. Seven are in Perth County,... Read this article online

PigTek offers new warranties on select products

Monday, January 5, 2026

Following recent updates to its feed line offering, PigTek of Milford, Indiana, has announced new five-year limited warranties on select products. The company’s anchor bearing, stainless-steel boots, and stainless-steel control units now come with the industry-leading warranties for... Read this article online

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