Greenpeace scores big in Brazil Monday, October 5, 2009 If you don't think environmental advocacy group Greenpeace has clout south of the Equator, think again. In June, Brazilian meat and poultry processor Marfrig Alimentos S.A. said it would no longer buy cattle or sell beef from cattle raised in the deforested area of the Amazon region. Major Brazilian retailers quickly followed suit.The reason? Greenpeace published a three-year study charging that the cattle sector in the Brazilian Amazon is the largest cause of deforestation in the world.Shortly after the publication, Marfrig promised to develop a "Cattle Origin Guarantee Program" to ensure that the company and its suppliers fattening cattle don't buy animals from areas embargoed by IBAMA, Brazil's federal environmental agency, or from areas on the slave labour list of Brazil's Ministry of Labour and Employment.Furthermore, proprietors with multiple farms are off Marfrig's supplier list until all of their farms are in compliance.About the same time JBS S.A., reportedly the world's largest beef producer and exporter, announced it had signed a deal with Wal-Mart Stores Inc. ensuring that it won't supply beef from cattle from the embargoed area. BF What's organic and what's 'natural'? Ginseng a remedy for Type 2 diabetes?
New Holland IntelliSense Tech Elevates Crop Efficiency Tuesday, October 14, 2025 The IntelliSense system features a forward-looking sensor mounted at the cab’s center line, allowing the sprayer to assess crop quality up to 50 feet ahead. It operates in two main modes: variable rate application and spot spraying. In variable rate mode, the system uses sunlight... Read this article online
Horror movies filmed in rural Ontario Tuesday, October 14, 2025 As picturesque as rural Ontario and its farm settings can be, the landscape can also create the perfect backdrop to send chills down a spine. With that at top of mind and in celebration of all things spooky and horror in October, here are some horror movies filmed around rural... Read this article online
Downtown Diner Delivers a Taste of Canadian Farming to Ottawa Monday, October 13, 2025 This week, the heart of Canada’s capital was filled with the sights, sounds, and flavors of Canadian agriculture as Sparks Street played host to the Downtown Diner, a pop-up event celebrating Canadian food and the farmers who make it possible. At the center of the conversation was... Read this article online
Precision Harvesting with HeadSight and TrueSight Monday, October 13, 2025 Modern harvesting relies heavily on precision and smart technology, and new systems for head height control and steering are making sure you are not leaving bushels in the field. These innovations ensure efficient crop collection, protect equipment, and reduce operator fatigue during... Read this article online
Boost Farm Yields with Better Residue Control Monday, October 13, 2025 Effective crop residue management begins with the combine and continues through planting the next crop. Properly managing residues in corn, soybean, and wheat fields helps maintain soil structure, reduce erosion, and promote higher yields. The FieldCropNews.com Team from OMAFA have shared... Read this article online