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Better Farming Ontario Featured Articles

Better Farming Ontario magazine is published 11 times per year. After each edition is published, we share featured articles online.


Is quinoa demand dwindling?

Sunday, November 3, 2013

According to a September article in the Wall Street Journal, in 2011, quinoa imports to the United States reached 7,912 tonnes, then fell to 5,268 tonnes in 2012. The 2011 figure was 10 times the American sales in 2007.

Quinoa has been described as a "super food" because of its nutritional content, and maybe also because it hasn't been cultivated and genetically tinkered with. Detractors criticize its bland flavour and gravelly texture and the fact that it has to be carefully washed before it is cooked and eaten.

Quinoa was grown by the Incas before contact with Westerners. The crop likes cooler climates. The WSJ claims a major backlash against quinoa has arisen among food critics. Darn, just about the same time as Ontario farmers are learning how to grow it here. BF

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March 2026

Better Farming Magazine

Farms.com Breaking News

A new front in the repair access debate

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March 8 is International Women’s Day

Friday, March 6, 2026

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