Branding comes to agriculture Tuesday, August 5, 2014 Taking a page from Silicon Valley, the major players in central Iowa's agriculture and bioscience fields have branded the region between Des Moines and Ames. Agriculture.com reports that, after three years of market research, they have settled on a name: the Cultivation Corridor. The brand celebrates the healthy agricultural industry in the region, the ag and bioscience research done at Iowa State University, and the companies such as DuPont Pioneer and John Deere that are active there. "Place branding" is a new umbrella term for the branding of a city or region to make it stand out from the competition in the fight for tourist dollars or business investments. Leamington is (or was) the "Tomato Capital of Canada." Maybe London could be the "Milk Mecca," Niagara could be the "Fruit Chute" and Simcoe could be "Tobacco Town." Suggestions welcome. BF High prices and continued market strength augur well for the cattle industry Should climate change deniers be found liable?
Looking for the Perfect Mother’s Day Gift for Women who work in Agriculture? Thursday, May 8, 2025 Mother’s Day is just around the corner, and what better way to show appreciation for the incredible women in agriculture than by supporting products and services created by women in agriculture? Whether she’s managing livestock, growing crops, running a farm-based business—or all of... Read this article online
Creating Safe Farms for Kids Wednesday, May 7, 2025 The Canadian Agricultural Safety Association (CASA) is hosting the second annual Kids FarmSafe Week from May 12 to 18, with the theme “Nurturing the Future of Agriculture.” The initiative aims to raise awareness about health and safety risks for children and youth on farms. According... Read this article online
Encouraging Consumers to spend 1 Percent More at Farmers Markets Could Make a Big Difference Wednesday, May 7, 2025 A recent study led by University of Northern British Columbia professor David Connell reveals that farmers’ markets, while growing in popularity, still make up only a small share of household food spending. The research was conducted across 70 markets in British Columbia and involved... Read this article online
2025 Election Results Prompt Concern and Reflection Among Prairie Farmers Tuesday, May 6, 2025 Users on Agriville.com weigh-in on the 2025 federal election outcome As news broke that Mark Carney’s Liberals had won the 2025 federal election, many western Canadian farmers on Agriville.com shared their reactions. The mood was largely one of disappointment, with concerns about the... Read this article online
Mother’s Day Q&A with Davina Garner Tuesday, May 6, 2025 Mother’s Day is this Sunday (don’t say we didn’t remind you), and all this week Farms.com is connecting with moms in the ag sector for a Q&A about motherhood, what makes it great, and what makes it tough. Davina Garner (DG) and her husband Kurtis run a dairy and cash crop farm in Embro,... Read this article online