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Better Farming Ontario Featured Articles

Better Farming Ontario magazine is published 11 times per year. After each edition is published, we share featured articles online.


Horsemeat fraud changes global meat trade

Thursday, June 6, 2013

Profound change is coming to the global meat trade because of the revelations of horsemeat replacing beef in ground meat products, suggests an opinion piece published in the Irish Times in April.

According to Allan Reilly, executive director of the Food Safety Authority of Ireland, "Global standards for the trade in beef trim will become more stringent. It will no longer be the industry norm to purchase frozen beef blocks on face value. Laboratory testing for species authenticity will be commonplace. DNA testing of meat products will be standard for major retailers."

But another casualty will be the validity of what he calls "business-to-business assurance schemes." And then there is general competitiveness; the race to the bottom on price also eroded quality. The benefit to consumers is tighter rules and better quality food. BF

Current Issue

August 2026

Better Farming Magazine

Farms.com Breaking News

Gay Lea Expands Dairy Plant for Protein Demand

Monday, August 17, 2026

Gay Lea Foods has announced an investment of more than $200 million to expand its dairy manufacturing facility in Toronto, Ontario. The project is designed to increase production capacity and help meet the rising demand for high-protein dairy products, including cottage cheese. The... Read this article online

How Busch turned bales into advertising dollars for farmers

Wednesday, August 12, 2026

Busch is taking a different approach to advertising in rural Canada by moving marketing dollars from city billboards directly into farmers’ fields. The brand’s new “Baleboard” campaign transforms hay bales into oversized six-pack displays inspired by Busch’s limited-edition Farmer’s Pack.... Read this article online

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