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Better Farming Ontario Featured Articles

Better Farming Ontario magazine is published 11 times per year. After each edition is published, we share featured articles online.


Labels make us like chicken more

Sunday, November 8, 2015

The choice of labels influences how much we enjoy our chicken, Meatingplace reports.

A study entitled "Effects of Label Understanding on Sensory Acceptability of Chicken Products" by graduate student Shilpa Samant of the University of Arkansas has found that consumers' "sensory perception" of poultry products is affected by their opinion of its labels.

"Our findings showed higher understanding and trust in sustainability and process-related claims among consumers result in higher quality perception and sensory acceptability of chicken meat products," Samant said in a university news release. This means that if chicken is labelled with something the consumer views as positive – such as "organic" or "no hormones added" – the consumer's physical and sensory experience is better than if the product has labels the consumer didn't understand or disagreed with.

Samant's study won the Rose Marie Pangborn Graduate Paper Competition at an annual competition, Meatingplace reports. BF

Current Issue

April 2025

Better Farming Magazine

Farms.com Breaking News

New Alcohol Trade Freedom in Ontario

Thursday, April 17, 2025

The Canadian Federation of Independent Business (CFIB) has welcomed Ontario’s bold step in eliminating trade barriers and allowing direct alcohol sales to consumers. This new legislation aims to ease internal trade across provinces and support small businesses. One of the key changes... Read this article online

New board members for Ontario Pork

Wednesday, April 16, 2025

Ontario Pork, an association representing the 1,898 pork farms that market 5.9 million hogs in the province, has announced its new board lineup for 2025. As a Guelph, Ontario-headquartered organization, Ontario Pork is engaged in the areas of research, government representation,... Read this article online

You know you want it…

Monday, April 14, 2025

On April 28, 2025, Aumann Auctions, Inc. is set to auction what is being called the GOAT (greatest of all time) John Deere sign of all time. This recently discovered will be one of the featured highlights of the . See... Read this article online

Health Fair Supports Migrant Workers

Monday, April 14, 2025

A community-driven Health and Information Fair dedicated to supporting migrant and temporary foreign workers was recently held in Leamington, Ontario. Organized by the Migrant Workers Community Program (MWCP), the event took place at the Roma Club on April 13th and welcomed hundreds of... Read this article online

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