Search
Better Farming OntarioBetter PorkBetter Farming Prairies

Better Farming Ontario Featured Articles

Better Farming Ontario magazine is published 11 times per year. After each edition is published, we share featured articles online.


Labels make us like chicken more

Sunday, November 8, 2015

The choice of labels influences how much we enjoy our chicken, Meatingplace reports.

A study entitled "Effects of Label Understanding on Sensory Acceptability of Chicken Products" by graduate student Shilpa Samant of the University of Arkansas has found that consumers' "sensory perception" of poultry products is affected by their opinion of its labels.

"Our findings showed higher understanding and trust in sustainability and process-related claims among consumers result in higher quality perception and sensory acceptability of chicken meat products," Samant said in a university news release. This means that if chicken is labelled with something the consumer views as positive – such as "organic" or "no hormones added" – the consumer's physical and sensory experience is better than if the product has labels the consumer didn't understand or disagreed with.

Samant's study won the Rose Marie Pangborn Graduate Paper Competition at an annual competition, Meatingplace reports. BF

Current Issue

November 2025

Better Farming Magazine

Farms.com Breaking News

Updates to Case IH RB566 Round Baler

Friday, November 7, 2025

The Case IH RB566 round baler has been redesigned with a strong focus on serviceability, dependability, and efficiency, offering farmers a more advanced and reliable baling experience. According to Brian Williams, livestock product specialist with Case IH, the latest improvements... Read this article online

Supreme Court Backs CFIA Ostrich Farm Cull

Friday, November 7, 2025

Agency staff began rounding up the birds mid-afternoon on November 6, corralling the ostriches into an enclosure made of hay bales about three to four metres high. The cull order was originally given ten months ago, on December 31, after lab tests confirmed the presence of highly... Read this article online

Demco-Welker Farms Collab Delivers Big Buddy

Thursday, November 6, 2025

Demco recently introduced the Big Buddy grain cart, a product of collaboration with Big Equipment, the makers of Big Bud tractors, Titan Tires, and the well-known Montana-based Welker Farms. The project began when the Welker family decided to rebuild and modify their iconic Big Bud... Read this article online

Lots of news from the Ontario Pork Congress

Thursday, November 6, 2025

The Ontario Pork Congress (OPC) took place on October 20, 2025, at the Arden Park Hotel in Stratford, Ontario, with over 50 attendees. At the event, Arnold Drung, President of Conestoga Meats, was honoured with the . Drung has been a dedicated supporter of the OPC for over 23... Read this article online

BF logo

It's farming. And it's better.

 

a Farms.com Company

Subscriptions

Subscriber inquiries, change of address, or USA and international orders, please email: subscriptions@betterfarming.com or call 888-248-4893 x 281.


Article Ideas & Media Releases

Have a story idea or media release? If you want coverage of an ag issue, trend, or company news, please email us.

Follow us on Social Media

 

Sign up to a Farms.com Newsletter

 

DisclaimerPrivacy Policy2025 ©AgMedia Inc. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
Back To Top