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Better Farming Ontario Featured Articles

Better Farming Ontario magazine is published 11 times per year. After each edition is published, we share featured articles online.


'Veal bacon' hits Quebec stores

Saturday, January 31, 2015

There's a new kind of Canadian bacon – this time without the pork. And Quebec veal production and processing company Écolait Ltd. has begun marketing it under its new brand VIVO, a press release reports.

VIVO veal bacon is marketed as a "healthy and tasty alternative to regular bacon" and Écolait president Mario Maillet says that "other equally innovative veal products will soon be available." VIVO products are currently only sold at Metro and IGA stores in Quebec.

However, VIVO may face some difficulties. According to the Western Producer, the price of milk-fed veal in October, when Écolait first announced its new brand, averaged $445.33 per hundredweight. Maillet told the Western Producer that the high price "is good for farmers, of course. On the other hand, it increases the cost of production by $300 an animal." Écolait Ltd. is negotiating to begin distribution in Ontario and other provinces. BF

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March 2026

Better Farming Magazine

Farms.com Breaking News

Ontario Equine Industry Drives Rural Economy

Monday, March 16, 2026

A new economic study has revealed the major contribution of Ontario’s equine agricultural sector to the province’s economy and rural communities. The Ontario Equine Agricultural Economic Impact Study Report provides the first comprehensive evaluation of the industry since 2010 and offers... Read this article online

Julia Montgomery Named OVC Dean

Monday, March 16, 2026

The University of Guelph has announced the appointment of Dr. Julia Montgomery as the new dean of the Ontario Veterinary College (OVC).She will begin her five-year leadership term on June 15, 2026.The appointment marks an important step for one of Canada’s most respected veterinary... Read this article online

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