Pork campaign targets younger females Tuesday, June 2, 2009 We hear a lot about the aging farmer. But what about the aging pork consumer? A report by the Value Chain Management Centre, called "Consumer Data for Farmers," finds that more than half of pork consumers are over the age of 51. Pork Marketing Canada hopes to change the average age of consumers, explains Keith Robbins, director of communications and consumer marketing with Ontario Pork. A new campaign will target 25-35 year old females who might currently be putting chicken ahead of pork.The three-year consumer research project was undertaken in partnership with the Chicken Farmers of Canada, the Canadian Sheep Federation, the Canadian Pork Council and Ontario Veal. It can be accessed at the Value Chain Management website at www.vcmtools.ca. The Value Chain Management Centre is an offshoot of the George Morris Centre in Guelph. BP Cover Story: Batch Farrowing - One way to reduce disease and manage your workload Livestock breeding patent unites German farmers and environmentalists
Driving farm equipment in Saskatchewan Wednesday, April 1, 2026 The start of seeding season across the Prairies means an increased presence of tractors and other pieces of equipment on roads and farms. But for a farmer or equipment operator is it as simple as turning the tractor on and going about his or her day? It depends. With that at top of... Read this article online
Prairie Farmers Get Timely Pest Control Relief Wednesday, April 1, 2026 Canadian farmers are currently facing many challenges, including market uncertainty, trade barriers, and changing environmental conditions. These issues have made farming more difficult, especially in prairie regions like Alberta and Saskatchewan. One major problem is the rapid increase in... Read this article online
CCA opposes CFIA livestock traceability proposal Wednesday, April 1, 2026 The Canadian Cattle Association (CCA) doesn’t support the Canadian Food Inspection Agency’s (CFIA) proposed livestock traceability regulations. “After extensive producer engagement and input from provincial beef organizations, the Canadian Cattle Association does not support proceeding... Read this article online
A Young Farmer Finds the Perfect Combine Wednesday, April 1, 2026 At Farms.com, nurturing a passion for agriculture starts early, and nothing illustrates that better than a recent heartwarming video featuring young Jared Altmann and the Farms.com Ag Buyer’s Guide. In the video, Jared can be seen carefully combing through the pages of the Ag Buyer’s... Read this article online
Ontario Soybean Acres to Rise in 2026 as Economics and Weather Shape Planting Decisions Wednesday, April 1, 2026 Ontario farmers are planning a modest expansion in total acres for 2026, with soybeans emerging as a key driver of change across the province, according to the 2026 annual Farms.com Risk Management Ontario Planting Intentions Farmer Survey. The survey, conducted between January 12 and... Read this article online