Search
Better Farming OntarioBetter PorkBetter Farming Prairies

Better Farming Ontario Featured Articles

Better Farming Ontario magazine is published 11 times per year. After each edition is published, we share featured articles online.


COOL remains unchanged in U.S. Farm Bill; Canadian officials plan next steps in efforts to change the controversial legislation

Wednesday, January 29, 2014

by SUSAN MANN

Canadian government and livestock industry representatives are disappointed the United States government has refused to change its mandatory Country of Origin Labelling law through the updated Farm Bill.

“By refusing to fix Country of Origin Labelling (COOL), the United States is effectively legislating its own citizens out of work and harming Canadian and American livestock producers alike by disrupting the highly integrated North American meat supply chain,” federal Agriculture Minister Gerry Ritz and International Trade Minister Ed Fast say in a joint prepared statement.

Before Christmas, Canadian government and livestock groups were looking to American lawmakers to alter country of origin labelling in the U.S. Farm Bill, which is legislation governing United States Department of Agriculture programs. It’s renewed every five years. But negotiations on the Farm Bill concluded without any changes to the COOL legislation the American government implemented in November 2013 after the World Trade Organization ruled in July 2012 the original law doesn’t comply with the United States’ trade obligations. The original law was implemented in 2008.

The final Farm Bill passed in the House of Representatives by a vote of 251 to 166 this week. It’s slated to come up in the Senate for a vote early next week.

But John Masswohl, Canadian Cattlemen’s Association director of government and international relations, says “I don’t think it will have any trouble passing in the Senate.”
That means the American law will stay in place unaltered for now.

Masswohl agrees with Ritz and Fast that the American legislation, which requires meat to be labeled with details of where animals were born, raised and processed, will reduce jobs in the United States. “I was watching the State of the Union speech the other night and President Barack Obama seemed to express the view that he cared about American jobs but when they do things like this you really have to wonder if they do or not.”

Masswohl says “I really believed they were going to take the opportunity to fix this. We’ve always said there are different options. Our objective has been to eliminate the segregation that’s required. That’s the source of the discrimination” against livestock that isn’t born and raised in the United States.

“When you have to segregate it causes discounts to be in the marketplace,” he adds.

Ritz and Fast say the Canadian government’s position “remains that the changes made by the Untied States administration to mandatory COOL increase discrimination against North American producers and processors and hurt hard-working Canadians and Americans alike.”

It’s full steam ahead for Canada to change the mandatory COOL law at the WTO. Canadian Cattlemen’s says in a Jan. 27 press release the next step in that process is oral arguments before the WTO compliance panel the week of Feb. 18.

The WTO panel will rule on whether COOL complies with the United States’ trade obligations. “We’ll get a decision by probably late spring,” Masswohl says. “Then there will be an appeal and that will take us to the end of the year.”

It could be the first half of 2015 before Canada can slap retaliatory tariffs on U.S. goods, such as beef, pork, cereals, baked goods, fresh fruit and many other items. The Canadian government has already published a list of U.S. goods that could be targeted for retaliatory tariffs. BF

Current Issue

September 2025

Better Farming Magazine

Farms.com Breaking News

Strategies to Optimize Market Returns in Ontario

Monday, September 15, 2025

Berkley Fedorchuk, grain marketing specialist with Hensall Co-op in Southwestern Ontario, recently shared insights into the current corn market and strategies for forward marketing during his presentation at the . With a focus on the Ontario and Eastern Canadian grain sectors,... Read this article online

Festival of Guest Nations returns to Leamington

Friday, September 12, 2025

On Sunday, September 14, 2025, Seacliff Park in Leamington, Ontario, will come alive with music, food, and celebration as the Festival of Guest Nations returns to honour the migrant worker communities who play a vital role in Essex County’s agricultural economy. With more than 20 years... Read this article online

York Region launching new Agri-Food Startup Program

Thursday, September 11, 2025

A new program in York Region is designed to help entrepreneurs find their footing in the food space. The 14-week hybrid Agri-Food Start-up Program partners entrepreneurs with local organizations like the Foodpreneur Lab, Syzl, York Region Food Network, and the Chippewas of Georgina Island... Read this article online

Corn and Soybean Diseases Spread This Season

Wednesday, September 10, 2025

As reported on the OMAFRA website fieldcropnews.com, as well as in previous articles by Farms.com, the 2025 growing season is nearing its end with corn and soybean farmers in Ontario and the U.S. Corn Belt facing disease challenges that reflect changing weather conditions. For corn, two... Read this article online

BF logo

It's farming. And it's better.

 

a Farms.com Company

Subscriptions

Subscriber inquiries, change of address, or USA and international orders, please email: subscriptions@betterfarming.com or call 888-248-4893 x 281.


Article Ideas & Media Releases

Have a story idea or media release? If you want coverage of an ag issue, trend, or company news, please email us.

Follow us on Social Media

 

Sign up to a Farms.com Newsletter

 

DisclaimerPrivacy Policy2025 ©AgMedia Inc. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
Back To Top