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Better Farming Ontario Featured Articles

Better Farming Ontario magazine is published 11 times per year. After each edition is published, we share featured articles online.


Quebec study shows 'local' label works

Tuesday, August 4, 2009

Consumers buy into local food labels, at least in Quebec, according to a doctoral student in marketing at Sherbrooke University.

Francine Rodier found a 2.8 per cent increase in sales across 16 food items in four grocery stores when they carried a "Product of Quebec" label. It doesn't sound like much, but the provincial government, which has put $14 million into a campaign to buy more home-grown food, says that, if every Quebecer ate just $30 worth extra of provincially produced food, it would generate $1 billion in sales and create 1,800 jobs.

If you divide $14 million by 1,800, that is $7,777 per job. That's better than governments did to preserve jobs at General Motors Canada, isn't it?
 

Current Issue

December 2025

Better Farming Magazine

Farms.com Breaking News

Winter Farm Meeting with Keynote and Networking

Friday, November 21, 2025

The Grey Soil & Crop AGM and Winter Meeting , as well as Social Tradeshow will take place on December 18, 2025, from 5 p.m. to 9 p.m. at the Bognor Community Centre in Bognor, Ontario. The evening format is new this year, offering participants a warm and welcoming environment to connect... Read this article online

Canadian Farmers Seek Fair Succession Tax Reform

Thursday, November 20, 2025

Family farmers across Canada are urging the federal government to update tax rules that they say no longer reflect the reality of modern farming families. Current laws under the Income Tax Act allow farmers to transfer their farms to their own children without immediate tax... Read this article online

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