Words hurt when your business does Wednesday, August 1, 2012 Remember the old saw, "sticks and stones may break my bones, but words can never hurt me?" Doesn't apply to a large shareholder-owned company with a reputation to uphold, particularly when contracts are getting cancelled.JBS, the world's largest meat company, said in early June that it would sue Greenpeace, the environmental organization, for what it calls "false claims that could cause it to lose business and hurt its image." Greenpeace said at least six European companies had cancelled contracts to buy JBS meat.In a report issued earlier in the month, Greenpeace accused JBS and other Brazilian packers of breaking a 2009 accord not to purchase cattle raised on deforested pastures. Greenpeace claimed that JBS bought cattle raised on Indian reserves and other restricted areas. In a market filing, JBS said all of the accusations were false and "lead society to a false conclusion." BF A healthier hotdog? Give credit to the economics
Ontario crops respond to summer heat Wednesday, July 2, 2025 According to the OMAFA Field Crop News team, Ontario field crops are showing rapid development as summer-like temperatures have dominated late June early July. The warm spell has accelerated growth and helped reduce the heat unit deficit from a cool spring. Corn fields have seen a burst... Read this article online
Canada’s Place in Global Food System Resilience Wednesday, July 2, 2025 Canada’s food system is facing serious pressure due to global supply chain issues, climate change, and rising food prices. According to a KPMG report, bold and united action is needed now to make Canada’s agriculture sector more resilient and self-reliant. With the global population... Read this article online
Calf Auction Raises Funds for Youth Monday, June 30, 2025 Wyatt Westman-Frijters from Milverton won a heifer calf named Ingrid through a World Milk Day promotion by Maplevue Farms and a local Perth, Ontario radio station. Instead of keeping the calf, 22-year-old Westman-Frijters chose to give back to the community. The calf was sent to the... Read this article online
Cattle Stress Tool May Boost Fertility Friday, June 27, 2025 Kansas State University researchers have developed a cool tool that may help reduce cattle stress and improve artificial insemination (AI) results. The idea came from animal science experts Nicholas Wege Dias and Sandy Johnson, who observed that cattle accustomed to their environment... Read this article online
Ontario pasture lands get $5M boost Friday, June 27, 2025 The governments of Canada and Ontario are investing up to $5 million to strengthen shared community grazing pastures. This funding supports the province’s plan to protect Ontario’s agriculture sector and help cattle farmers improve pasture quality, ensuring long-term sustainability and... Read this article online