Search
Better Farming OntarioBetter PorkBetter Farming Prairies

Better Pork Featured Articles

Better Pork magazine is published bimonthly. After each edition is published, we share featured articles online.


Red Tractor needs a visit to the shop

Monday, December 3, 2012

Retailer Sainsbury's dealt a blow to Red Tractor farm logo promoters in Britain when it announced it would remove the logo from beef, pork and lamb sold in its stores. The retailer said that too many logos were confusing for consumers and the ante was about to get upped when new, and mandatory, European Union labelling standards come into place soon.

Red Tractor claims that 79,000 farmers use its logo to promote not only a certain standard of production but that the labelled food products came from Britain.

Red Tractor pork took a beating on another side recently when the Advertising Standards Authority (ASA) ruled it could no longer claim a high welfare standard. The Authority was responding to complaints from Compassion in World Farming and 206 members of the public (the Authority decision admitted that most of those complaints came from members of the aforementioned organization) who complained that the statement "Red Tractor pork is high welfare pork" was  misleading and unsubstantiated.  

According to the ASA ruling, the Authority accepted that, while British standards were high compared to some European countries, some aspects of pig farming in Britain, such as farrowing crates, tail docking and tooth clipping were still contentious issues.

Farrowing crates now? Hmm. BP

Current Issue

February 2026

Better Pork Magazine

Farms.com Swine News

SARM Calling for Stronger Rural Emergency Funding

Friday, March 6, 2026

The Saskatchewan Association of Rural Municipalities (SARM) is calling on provincial and federal governments to strengthen funding and partnerships that support emergency response services across rural Saskatchewan. Rural municipalities playa major rolein protecting communities during... Read this article online

Ag included in Carney’s trip to Japan

Friday, March 6, 2026

Canada’s ag industry is part of the equation when it comes to the country’s continued relationship with Japan. A March 6 joint statement by Prime Minister Mark Carney and Japanese Prime Minister Sanae Takaichi indicates establishing a “comprehensive strategic partnership,” which includes... Read this article online

A new front in the repair access debate

Friday, March 6, 2026

Iowa lawmakers have pushed the right‑to‑repair conversation into new territory with House File 2529, a bill that focuses specifically on diesel exhaust fluid (DEF) systems—the single most common cause of emissions-related downtime on modern farm machinery. The bill would require... Read this article online

March 8 is International Women’s Day

Friday, March 6, 2026

Across the United States and Canada, women are taking on increasingly visible roles in agriculture—managing farms, leading ag-tech startups, advancing research, and strengthening the rural economies that feed both nations. Their work reflects a shift in an industry once defined... Read this article online

Alberta Pork Launches First-of-Its-Kind Retail Contest

Thursday, March 5, 2026

Alberta Pork is putting Canadian pork in the spotlight this spring with a new retail promotion designed to encourage shoppers to choose Verified Canadian Pork (VCP) at the grocery store. Running from February 23 to March 30, the is the first initiative of its kind in Canada, offering... Read this article online

BF logo

It's farming. And it's better.

 

a Farms.com Company

Subscriptions

Subscriber inquiries, change of address, or USA and international orders, please email: subscriptions@betterfarming.com or call 888-248-4893 x 281.


Article Ideas & Media Releases

Have a story idea or media release? If you want coverage of an ag issue, trend, or company news, please email us.

Follow us on Social Media

 

Sign up to a Farms.com Newsletter

 

DisclaimerPrivacy Policy2026 ©AgMedia Inc. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
Back To Top